VetBuddy: positioning, brand identity and ongoing support
VetBuddy supports small animal practices and clinics with business questions, from opening and optimizing a practice to handing it over. We have accompanied the company from the very beginning: with its positioning, a concise logo and flyers that clearly explain the core services.
Since then, we have been the point of contact for every communication question, as strategy support on call. Whenever a new offer comes up or a target group needs a different approach, the management brings us in.
ResultA clear positioning with logo and flyers, and ongoing support that VetBuddy turns to with every new question.
Three phases, three messages
Someone opening a practice has different questions from someone who wants to hand theirs over. Together we sharpened the communication for VetBuddy’s three core topics: opening, optimization and handover. Each topic has its own messages that address exactly the concerns of these veterinarians.
This also laid the foundation for the website, which we look after on an ongoing basis.
Want to know where your communication stands?
Tell us briefly what it’s about. We’ll get back to you with an initial assessment and honest ideas.
